Getting the Money
UX matters: the ROI of user experience design
Presented by Kiersten Mosley, KPM Designs
User Experience (UX) Design is a human-centric approach that is essential when creating the digital version of your business. Ensuring your users have a meaningful and personally relevant experience with your brand, not only increases engagement and value for your customers, but improves your brand reputation, increases profits and results in higher ROI on design and development.
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